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Working with André
    by Hugh Johnson

 

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Working with André

Hugh Johnson recalls his apprenticeship with the founder 
of The Wine & Food Society

 


André Simon with the young Hugh Johnson in the Hyde Park Gate offices of the Wine & Food Society (as it then was). This photograph appeared in the
Times in 1963.

 

I was 22 when we first met; André only 84. His name was already a legend to me: I had joined the Cambridge University Wine & Food Society as an undergraduate. His presidential presence loomed behind our activities. And active we were - London's finest wine merchants made regular visits to indoctrinate their future customers. The annual Varsity tasting match celebrated its 50th year in 2002.

Nor were we raised on a strict diet of the classics. In 1959 we had our introduction to the wines of California - remarkably avant-garde in those days. California was already my El Dorado; I had spent the summer there, aged 18, and I knew I would be going back.

 But in 1961 I was a very junior hack at Condé Nast Publications when I was sent to interview the great André in his office in Grosvenor Gardens. I remember my first impression clearly. He sat with his back to the window, the sunlight making a halo of his curly white hair. His hand was huge; his accent as studied as Maurice Chevalier's, his figures of speech and choice of phrases deliciously oblique. He was fond, whether speaking or writing, of parables. I can't remember by which parable he let me know that I could be useful to him.

André had been carrying the Society on his broad shoulders for a long time. During the Depression he had achieved miracles of morale-boosting gastronomy, holding dinners at the Café Royal which showed how good "fare", as he called it, need not be expensive. Through his friendship with Oliver Simon of the Curwen Press, high-quality printers hidden down in Plaistow near the Docks, he had even found paper to keep his quarterly Wine & Food going throughout the war.

At 84 he was looking cautiously around, I suspect, for the means to assure that his Society survived him. He also had wanderlust; he wanted to see the world rather than sit in an office. One of the means of release in sight was Condé Nast, whose chairman, Harry Yoxall, had started the English edition of Vogue and was a discriminating lover of Burgundy. I never heard them discussing me, but I am sure Yoxall must have said "I'll let you have young Johnson", or words to that effect.

Another thought, which certainly never occurred to me at the time: André had started his career in what used to be called Grub Street during his French military service, aged 20, as subeditor of the Revue de l'Artillerie. Did he perhaps see in this fresh-faced Englishman an echo of his own start? Or even a means of revenge?

Whatever he thought, I found my duties as a copywriter on Vogue, and subsequently House & Garden too, increasingly steered towards wine, and specifically the Wine & Food Society. I wish I could find my diary for 1962. The 1963 one is pretty laconic, but increasingly includes meetings with André and lunches with Madeleine Heard, the Society's formidable matronly Secretary, often at Verrey's, a robustly old-school French restaurant at Oxford Circus.

My copy of the Winter 1962 number Wine & Food reveals (I scribbled all over it) my deeper involvement. In the Spring 1963 number I am named as Editor, André as Editor in Chief and Harry Yoxall as Consultant. It was the first ever to have illustrations (they were line engravings I scrounged where I could). And it included its first article by Elizabeth David, whom, my diary reminds me, I took to lunch at the United University Club in Pall Mall (whatever did she make of that?) on André's 86th birthday, February 28. 

That was quite a day. In the afternoon I went to the Sunday Times to see another famously formidable lady, Ernestine Carter, to begin my stint as the wine man on that paper (on the fashion pages). And in the evening it was André's birthday dinner at the Savoy, where the menu was Consommé riche au Fumet des Pommes d'Amour, paillettes dorées au Chester, Quenelle de Saumon Neptune, Suprême de Volaille Favorite (Pommes Amandines, Brocoli Milanaise), Parfait Glacè Prâliné Savoy and Le Gâteau Anniversaire Café. And the wines La Riva Fino, Wiltinger Klosterberg 1959, Château Ducru-Beaucaillou 1952, Pol Roger White Foil, Bisquit Dubouché VSOP. What a history of change there is in that wine list: sherry, hock, claret, champagne ... it sounds like the 19th century. And I suppose it was. 

My diary, alas, only gives me glimpses of that year. I can tell you what I gave my father for his birthday (stogies). I went to Bristol to see Harry Waugh and to Bordeaux to do a story on the chateaux for House & Garden - and met the Marquis de Lur-Saluces, the old-school grandee of Yquem. In September I went to New York (I was writing for American Vogue) and met yet another formidable lady, and André's sparring partner for many years, Jeanne Owen. There were, shall I say, political difficulties between the New York chapter of the Society and headquarters. I wish I could say that my visit did anything to reduce them.

Suddenly, on November 18, 1963, my diary notes "made Gen. Sec. of W&F. Soc." The entry for November 20 goes some way towards explaining the suddenness, or at least the date: "André S. to Australia, Canberra, Waterloo, 3:30". That for November 22 has a totally different resonance: "President Kennedy assassinated".

At this point, at least for a while, I wrote almost daily entries. They record a life among the fleshpots I can scarcely believe was mine. André had just moved the Society's office from Grosvenor Gardens, where he was the tenant of the Rev Marcus Morris and his National Magazine Company, to the offices of another well-wisher, George Rainbird, at 2 Hyde Park Place. Rainbird was a successful publisher; his books incorporated colour photography in ways that changed international coedition publishing. A few doors down from Marble Arch, 2 Hyde Park Place overlooks the Park; it's a dignified and leafy setting, and only ten minutes' walk from the Connaught Hotel, which began to play a surprisingly large part in my life.

André has often been described as having a peasant's instincts. He certainly knew how many postage stamps there were in the desk drawer. He counted them on each morning's visit to the office; he remembered each letter coming in and going out. How to reconcile this with my diary entries - "lunch Quaglino's", "lunch Ivy", "dinner Mirabelle", "lunch Trader Vic's" and, frequently, lunch or dinner Connaught - is a bit of a puzzle. At the age of 24 I was signing the bill at places I now visit at intervals of years. But then I was learning a rather odd kind of trade.

Before he disappeared to Australia André gave me some basic training in how to negotiate with a banqueting manager. They are not lessons you could apply today, when there are waiting lists at every restaurant you would want to go to. One lesson I vividly remember applied to a magnificent room at a hotel I will not name. A canny organizing secretary was well advised to sit in a strategic seat to keep an eye on the proceedings in a mirror. The mirror reflected the doorway behind the service screen, where waiters bring bottles in, and sometimes take them out....

André was away four months, travelling on from Australia to New Zealand, and home by sea. We had a Christmas dinner at the Ivy two weeks after he left, then dinners at Martinez, a Spanish restaurant famous for its tiled patio (we drank a 1933 Rioja and an 1830 Oloroso); at Quaglino's; at Trader Vic's - my special favourite - with Paul Masson's new "varietal" wines; and a Hungarian dinner at the Law Society, an odd arrangement in retrospect, but an exciting introduction to the beauty of Tokaji.

The happy pattern continued on André's return in March 1964. By this time Wine & Food was becoming more ambitious. We were publishing Philippe de Rothschild's poetry, translated by Christopher Fry; a sad goodbye to the bars of Les Halles as the market heart of Paris was demolished; more Elizabeth David; the first work of Alan Davidson, then a diplomat in North Africa, on Mediterranean seafood; Evelyn Waugh on champagne; a gourmet gardening series; even short stories; and of course André's epic account of what he ate and drank and with whom in the Antipodes.

Memorable Meals was still our equivalent of Jennifer's Diary; the spiritual heart of the magazine; the place where hospitality, generosity and occasionally plain vulgar ostentation were chronicled. Although one meal, and not the least memorable, consisted of bread and margarine and cocoa on the deck of a warship about to land troops in Italy. My most memorable meal at the time, (the competition was stiff) was a lunch at André's home in Sussex, Little Hedgecourt. He invited Elizabeth David and Jim Beard, America's food guru, a genial giant with Humpty Dumpty's figure and just as much hair. I collected Jim at his hotel in my Mini. I don't remember how we got him in and out of it, but I do remember his laughter. Lunch was in André's much-loved garden (gardening, after books, was his off-duty passion) and was an example of his creed of simplicity, not always observed in the Society's banquets. We ate a roast chicken and drank Château Lafite.

To André the acts of writing and editing were almost sacred. He loved printer's ink, as he said, almost as much as wine and would take rare books from the shelves of his amazing library in Evelyn Mansions to caress them with his huge hands. One day he showed me his one page of a Gutenberg Bible, the first European printing, which lived in a leather folio. The jet black precision of the impression was almost startling; its perfection strangely moving. "Printing was perfect at the start," André said. "It has never been better than this."

Back from Australia and New Zealand he was working on the Wines, Vineyards and Vignerons of Australia, to be published in 1966; an incredibly far-sighted project, when Australian wines beyond the Invalid Port variety were still unknown in Britain. He instigated the 100-guinea André Simon Award for the literature of gastronomy in February 1965 at the Fanmaker's Hall and awarded it to Cyril Ray for The Compleat Imbiber Number 7. Then he set off for a tour of South Africa. "11:20, Waterloo. ALS to Pretoria Castle".

My life was also changing. I was writing more for American magazines; I had met my future wife, Judy Grinling (at vintage time 1964, at Château Loudenne in the Médoc); and I was aiming to write a book. To my future father-in-law's alarm I proposed to his daughter and resigned my job at Condé Nast - which meant the editorship of Wine & Food - in the same month.

I continued to work on the Society's affairs, organizing dinners, but André and Harry Yoxall had already lined up my two successors: John Hoare as General Secretary and Julian Jeffs as Editor. My diary records little let-up in the browsing and sluicing; visits to Claridge's, Le Caprice, the Ecu de France, Wolfe's (the mould-breaking restaurant started by David Wolfe) continue. So do tastings at shippers' offices, hotels and livery halls. And, I'm happy to see, almost daily riding from livery stables in Hyde Park. Would my liver have stood the strain without? How did André's?

I stepped down officially from the Society's affairs on June 21, 1965, when Judy wrote in my diary "André to lunch. What shall we give him?" I wish I had recorded the answer, but I suspect it was Judy's favourite, poulet à l'estragon. I was signed up to write my first book, Wine, and we set off together to do the research all over Europe. The total immersion it entailed kept me away from the Society, though not from occasional lunches and dinners with André. When our first daughter, Lucy, was born, and duly taken to Little Hedgecourt for inspection, André gave her a basket of pullet's eggs; one for each week of her just-beginning life.

And there was a working sequel, too. In 1967 André confessed he dreaded the coming winter. His sight was too poor to read any more - and just as bad he could no longer see the food on his plate. I suggested he look for local help with a Dictaphone and a typist to dictate a fresh batch of memoirs. (His first, By Request, came out when he was only 80). A week or two later I called to ask about progress. "I can't manage the new-fangled machine," he said, "but, hallelujah, I find I can still type on my old machine." It certainly was old: a stand-up model from the 1920s. And it had a problem: when the carriage came to the end of the line the bell didn't ring. I asked to see the already plump manuscript, only to find that the last word or two of each line had been typed on the roller rather than the paper.

But the memoirs were marvellous; much better, in my view, than By Request. His memory, though spasmodic, was in overdrive. He asked me to help with what came out, in 1969, as In the Twilight, with the fine paper and binding that George Rainbird had promised, and André richly deserved.

© Hugh Johnson, 2003

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